With the introduction of Visual Studio Team System, Microsoft began to transform and challenge the conventional wisdom of the linear application lifecycle.  Today, the market has moved to an integrated approach of skills, processes including best practices, and technology to transform the application lifecycle and enhance the business.  Microsoft with its organic product creation and growth is at the forefront of transforming the market.

Hewlett-Packard (HP) is in the Pivotal band of the voke Market Mover Array chart. HP’s position shows it is strong in both market leadership and technology. HP has continued to show progress and commitment to the application lifecycle market through its acquisition and partnering strategies. HP’s acquisition of Mercury in November 2006 has allowed the vendor to catapult its application lifecycle status to a higher level. The Mercury acquisition with market leading quality assurance offerings gave HP a core competency to work with as the vendor navigated the application lifecycle path.

HP is working to prove itself as an enterprise-worthy partner in the application lifecycle market. Its partnerships and acquisitions have proven to be strategic over the past 24 months. Watch for HP to deliver more value through organic growth of its offerings.